news and stats steel and aluminum industry
National Coil Coating Association

Textured Metal Building Products Grow in Popularity


The use of textured, prepainted metal products is a growing trend in commercial and residential building and design applications.


CLEVELAND – December 16, 2016 – Prepainted metal is a popular choice for consumers, architects and specifiers who are looking for environmentally friendly, durable and aesthetically pleasing options. The National Coil Coating Association's (NCCA) members are seeing a growing trend for textured, prepainted metal products in commercial and residential building design.


While the use of coated metal is often found in roofing applications for its environmental benefits compared to asphalt-based roofing materials, the visual and textural innovations of recent years have opened up textured products to a number of applications. Textured, prepainted metal products are being used to recreate the look of wood, stucco, brick, stone, asphalt and other materials for wainscoting, door and side-wall applications as well as becoming more popular in roofing.


Using textured, prepainted metal products in building design offers a variety of aesthetic, durability and environmental benefits. Textured metal products can be made to resemble countless materials while providing the same excellent performance of traditional prepainted metal systems, and the texture will not trap dirt and debris. These products are also scratch-resistant and reduce the appearance of dents and other imperfections while withstanding harsh environmental elements and corrosion. Prepainted textured products can also be used to help buildings qualify for LEED, Energy Star and cool-roof compliance.


“Designers and consumers want more choices, and textured paint provides the depth and breadth of options demanded by the industry,” said Jeff Alexander, vice president of sales with Valspar, an NCCA member company. “With the materials available, it’s possible to achieve a unique look and feel with better longevity.”

Although the use of textured prepainted metal products has grown in popularity in the United States over the last five years, the textured products trend began in Europe in the 1980s when European-based coil coating companies began producing painted metal products that were textured. These innovative coating technologies helped expand the visual, durability and eco-friendly possibilities of coil-coated metals.


About NCCA

The National Coil Coating Association (NCCA) is the leading association of businesses engaged in the process of coating coiled metals. Founded in 1962, NCCA consists of more than 100 coaters and suppliers to the coil coating process that are at the forefront of the industry. Coil coating is an automated process that permits a high degree of customized coatings to produce a cost-effective,

environmentally friendly, quality product. Prepainted metals are used in a wide variety of industries including construction, appliance, transportation, automotive, HVAC, and many more . For more information, contact NCCA at 216-241-7333 or email at Visit the NCCA website at




Leslie Schraff


Like Us
Share This Page
Share on Facebook
Share on Twitter
Share by Email